text Jakarta IPWI 1996 Cetakan : 1 ind iv, 360 hlm. ;24 cm. 359 Pemasaran 658.83 20130515214846 INLIS000000000009798 Converted from MARCXML to MODS version 3.5 using MARC21slim2MODS3-5.xsl (Revision 1.106 2014/12/19)